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CNTNT News – Privacy Policy
Last updated: 6 October 2025
1. Who We Are
This Privacy Policy explains how personal data is collected and used when you visit or interact with our website and related services.
CNTNT News (“we”, “us”, “our”) is operated by Contenta AI Ltd, registered in England and Wales (company no. 16348774).
Registered office: Calder & Co, 30 Orange Street, London, United Kingdom, WC2H 7HF.
We are the data controller for data we directly collect, such as newsletter sign-ups or support enquiries.
For advertising and analytics data, we act as a joint controller or publisher partner with our monetization providers (see Section 7).
Contact: legal@contenta.ai
2. Scope of This Policy
This Policy covers:
- cntntnews.com and associated sub-domains, newsletters, and feeds
- all visitor interactions, including reading, commenting, subscribing, or advertising
- It does not cover external sites linked from CNTNT News. Please review their own privacy policies.
3. Information We Collect
a. Information you provide directly
- Name and email (for comments, contact forms, or newsletter sign-ups)
- Subscription and payment information (processed securely by Stripe or other payment providers)
- Any communications you send to us (e.g. editorial or legal enquiries)
b. Information collected automatically by our partners
When you visit the Site, certain information may be automatically collected by our monetization and technology partners, including:
- IP address and approximate location (country or region)
- Device type, browser type, operating system
- Pages viewed and time spent on them
- Advertising IDs, cookie identifiers, and engagement with ads
Partners such as Google Ad Manager, Microsoft Advertising, Criteo, and Prebid header-bidding networks use these identifiers to display and measure ads, prevent fraud, and report performance.
We do not have access to or store these identifiers directly.
4. How We Use Your Information
We and our partners use personal data to:
- Provide access to our content and services
- Operate and fund the Site through advertising and affiliate programmes
- Measure traffic and performance for analytics and fraud prevention
- Send newsletters or updates if you opt in
- Comply with legal requirements and protect our rights
5. Legal Bases for Processing
Processing occurs under the following legal bases of the UK GDPR:
- Consent – for cookies, personalised ads, and marketing emails
- Contract – to deliver subscriptions or requested services
- Legitimate interests – to run a secure and sustainable news service funded by non-personalised ads and analytics
- Legal obligation – to comply with regulatory requirements
- You may withdraw consent at any time via our cookie banner or by emailing legal@contenta.ai.
6. Cookies & Tracking Technologies
Cookies and pixels are used by us and our partners to:
- Enable core site functions and security
- Remember user preferences (e.g. region, dark mode)
- Measure audience engagement (analytics)
- Serve contextual or personalised ads and limit repetition
You can control cookies through your browser or our Cookie Settings banner.
For advertising cookies, consent is managed under the IAB Europe Transparency & Consent Framework (TCF v2.2).
See our separate Cookie Policy for full details.
7. Advertising & Monetization Partners
To fund our content, CNTNT News participates in programmatic advertising and affiliate schemes operated by trusted ad-tech companies including (but not limited to): Google Ad Manager, Google Open Bidding, Microsoft Advertising, Criteo, and Prebid partners.
These partners may use cookies or device identifiers to select and deliver ads, measure ad performance, limit frequency, and detect invalid traffic or fraud.
Such data collection is performed by them directly from your browser or device when their scripts load on our pages.
CNTNT News does not sell personal data and does not receive raw cookie identifiers.
All partners operate under their own privacy policies and data processing agreements with us.
8. Newsletters & Marketing
If you subscribe to our emails, we use your address to send news, offers, or updates.
You can unsubscribe at any time via the email footer or by emailing legal@contenta.ai.
We use secure email providers (for example, Mailchimp or Brevo) with adequate data-transfer protections.
9. Sharing Your Information
We may share data with:
- Service providers such as hosting, analytics, and email delivery
- Monetization partners for advertising and measurement
- Professional advisers such as auditors, lawyers, and accountants
- Authorities if required by law
All sharing is covered by contracts requiring privacy and security compliance.
10. International Transfers
Some partners store data outside the United Kingdom. When they do, we ensure appropriate safeguards such as UK adequacy decisions or ICO-approved Standard Contractual Clauses (SCCs).
11. Data Retention
We keep personal data only as long as necessary:
- Account and billing data – up to six years for tax and audit purposes
- Analytics and advertising data – retained in aggregated or pseudonymised form
- Newsletter data – until you unsubscribe or withdraw consent
12. Data Security
We apply appropriate technical and organisational measures to protect your data, including encryption, firewalls, and limited access.
No online platform can guarantee absolute security; use of the Site is at your own risk.
13. Your Rights
You have the right to:
- Access your data
- Rectify inaccuracies
- Request erasure
- Restrict processing
- Port your data
- Object to processing for marketing or legitimate interests
- Withdraw consent
Contact legal@contenta.ai to exercise any right.
You may also complain to the Information Commissioner’s Office (ICO):
Wycliffe House, Water Lane, Wilmslow, Cheshire, SK9 5AF
www.ico.org.uk
14. Children’s Privacy
Our services are for a general audience and not directed at children under 16.
If we inadvertently collect data from a child, please contact legal@contenta.ai
so we can remove it.
15. AI-Assisted Content
Some articles may be created or enhanced with AI tools such as Contenta AI, Gemini, or ChatGPT.
All AI-assisted content is reviewed and approved by a human editor before publication.
We do not use automated decision-making that produces legal or significant effects.
16. Policy Updates
We may update this Privacy Policy periodically.
The “Last updated” date shows the latest version.
Significant changes will be announced on the Site or by email if appropriate.
17. Contact Us
legal@contenta.ai
Contenta AI Ltd, Calder & Co, 30 Orange Street, London, WC2H 7HF, United Kingdom
